Digital marketing today is evolving so rapidly it can feel hard to keep up with the twists and turns. Today one strategy is recommended and tomorrow it is something else. Yet while the methods may change, the underlying strategy remains the same --- make a genuine online connection today and ...
Another Social Site Conducts an Experiment on its Members
Despite the fire storm created by the Facebook study to test if they could manipulate users' emotions, OkCupid decided to conduct an experiment of its own on their members. Dating site OkCupid purposely mismatched people, just to see what would happen. Apparently, dating site members (in general) ...
Why You Should Backup Your Social Media Accounts
If you use social media sites for business, then you will definitely want to have backup copies of your Facebook posts, Tweets, and any other social sites that you use to promote your business. If you use social media sites just for the fun off it, after reading this article you may want to get a ...
Social Media: Word-of-Mouth Advertising at its Best
When it comes to choosing a restaurant, hotel, dentist, or a new product, which is more trustworthy -- an online review, or a personal recommendation from close friends or family members? Even with sites such as Yelp, Angie's List, and others, recommendations made by people you know and trust ...
3 Lies You SHOULD be Telling
Hardly anyone tells the truth, the whole truth, and nothing but the truth every time they speak. For the most part, it's those "little white lies" that we tell in order to make someone feel good: "That outfit looks fantastic on you!"---when you're really thinking that it's way beyond ...
Why Women Are the Real Power Behind Social Media (Infographic)
This infographic shows that women not only use social media more often than men, but they use these sites in more ways. More women also use the top social media sites and they dominate the visual-type social websites, which are the fastest growing social networks today. Of course, I happen to ...
New Twitter Profile Header Image is HUGE!
Twitter's been rolling out their new design, which is focused on much larger graphics; HUGE header image, larger profile picture, and freakishly large font on Tweets that have received any retweets or favs. I've noticed on my Twitter page that whenever I post a new Tweet it shows up in 180 point ...